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Category Archives: tapas tours

sherry town

04 Thursday Apr 2024

Posted by azahar in sevilla, sherry, tapas, tapas tours, work

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sherry, sherry and tapas, sherry education, sherry tour

sherry town (2)

What a great week with two batches of new sherry converts! First up (above) Leigh, Anna, Spike and Alex on a Sherry Tapas Tour (3 bars, lots of sherry, food and fun) and then a Sherry Tapas Tasting (below) with Maria, Steve, Chris, Bert and Pam (shorter version at Casa Morales). Love my job. 👸🏻🥂

sherry town (1)

night shift

03 Wednesday Apr 2024

Posted by azahar in sevilla, tapas tours, work

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sevilla, spain

night shift

These days I prefer to do lunchtime tapas tours for various reasons, mostly to do with my dodgy knee and being OLD now… by 8 pm all I want to do is cosy up in my PJs with Morcilla and watch TV. But sometimes I end up taking the “night shift” and am invariably rewarded by lovely scenes like this on my way home. Worth it. 🌙 💛

gastro guías in the news!

22 Friday Mar 2024

Posted by azahar in andalucia, gastro guias, sevilla, tapas, tapas tours

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gastro guias, sevilla

gurme sevilla

Con el aumento del turismo en ciudades como Sevilla ha surgido una nueva figura que adentra al visitante en los entresijos gastronómicos locales. Se trata de guías gastronómicos, una vertiente de la profesión que no goza del reconocimiento y el aval que sí tienen sus compañeros especializados en patrimonio. Por ese motivo acaba de nacer la Asociación de Guías Gastronómicos de Andalucía, cuya intención es poner en valor el trabajo que cada día elaboran estos cicerones culinarios.

With the increase in tourism in cities like Seville, a new figure has emerged that takes visitors through our local gastronomic intricacies. These are the gastronomic guides, an aspect of the profession that does not enjoy the recognition and endorsement that its colleagues who specialise in heritage do have. For this reason, the Association of Gastronomic Guides of Andalusia has been created, whose intention is to highlight the work that these culinary experts do every day.

ARTICLE…
Los guías gastronómicos se alían en una asociación
se reivindican como «embajadores culinarios» de los turistas

new logo

14 Thursday Dec 2023

Posted by azahar in sevilla, social media, spain, tapas, tapas bars, tapas tours, welcome

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sevilla, sevilla tapas

sevilla tapas logo

Well… I say new. To be honest I’ve never actually had a proper logo for the Sevilla Tapas food tours, though I’ve used various orange-themed images over the years over all my messy websites. This was a team effort with my friend Paul who, back in August, also helped me turn my hot mess of websites into a manageable dishevelment. And so this week Paul fine-tuned the basic logo concept I came up with and then properly vectored it for me.

The “problem” I have with my “brand” is that I am both Azahar Sevilla and Sevilla Tapas and they are kind of one overlapping brand with different… um, thingys going on. But probably people know me more as Sevilla Tapas. So after I saw that jerkoff using Sevilla Tapas Tour on his social media I decided to take a stand and reboot Sevilla Tapas Tours, an account I set up years ago (2013) in case anyone tried to use my name. In hindsight I should have also set up Sevilla Tapas Tour but whatever. Anyhow I’m a bit in transition at the moment so you may see some changes coming up for 2024. At least I hope so!

oh really…?

29 Wednesday Nov 2023

Posted by azahar in rants, sevilla, tapas tours

≈ 1 Comment

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sevilla, tapas tours

oh really

Yeah yeah… I know they say that imitation is a form of flattery, but I mean look at this fucker. New Instagram account basically calling his tours by the same name as mine. And it’s not like he doesn’t know me, or who I am. For the past year or so I have noticed this guy almost everywhere I go on my tapas tours. So not only copying my tours but also my name??

You’d think that if you were starting up a food tour company you would choose a distinct name so that it wouldn’t be confused with one that has been established for 15 years… oh wait. UNLESS THAT IS THE POINT. It’s actually a bit pathetic that he doesn’t want to build his brand on his own.

Anyhoodle… fuck him. Also, if you have to describe yourself as THE BEST (as he does on his website, in very poor English) then you clearly aren’t. I mean, this guy isn’t going to take away any business from me, but it irks that he thinks he can by appropriating my brand. Jerk.

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